YourEncore Insights - Consumer Goods

Secrets of Writing Professionally in an Era of Information Sharing on Mobile Phones

The Trend
An important trend is emerging in business communication:  People now spend more Internet time on mobile phones than on desktops or laptops, more people open email on phone than on laptops, and increasingly important, communications are taking place via messaging to cell phones, including the following:
  • Distributed decision making: communicating and coordinating with people who are making decisions in geographically different locations
  • Remote workforce management: highlighting schedules, preparation needed for a project, project success criteria, just-in-time coaching and information sharing
  • Recruitment: identifying candidates as 70-90% of job searches start on mobile. 
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Topics: Experts, Consumer, Professionals, Professional Development, Gig Economy, Flexible Resourcing, Memo, Professional Writing, Email, Business Communication